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Clarity over complexity
A good financial plan should fit on one screen. If you need a glossary to read your own dashboard, the tool has failed, not you.
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Our mission
Why we built Planit Fi
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The problem
Most financial tools assume you already know what you're doing.
You open a budgeting app and it asks you to connect your bank. You Google "how to plan for retirement" and get a 3,000-word article full of terms you don't recognize. You try a spreadsheet template and give up after ten minutes.
The gap isn't motivation. Most people want to be smarter about money. The gap is that the existing tools are built for people who already understand personal finance, not for people trying to learn it.
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Our approach
We built the tool we wished existed when we started out.
Planit Fi asks you a few simple questions about your income, expenses, debts, and goals. Then it gives you a dashboard that shows your net worth projection, a debt payoff timeline, a budget breakdown, and concrete next steps.
No bank linking. No 30-page report. No upsell to a $200/month advisor. Just a clear picture of where you are and what to do next.
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Our values
What we believe
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Your data stays yours
We don't link to your bank accounts. You type in the numbers you're comfortable sharing. Everything runs on Google Cloud with encryption at rest and in transit.
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Education, not advice
We're not financial advisors and we don't pretend to be. Planit Fi is an educational tool that helps you understand your options so you can make your own decisions.
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Free means free
The core planning experience is free. We're not hiding the useful features behind a paywall or harvesting your data to sell. The product is the product.
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Who it's for
If any of these sound familiar, you're in the right place.
Just getting started with money
You have income, maybe some debt, and zero idea what to prioritize first. Planit Fi gives you a starting point.
Saving for something specific
A house, a car, a wedding, an emergency fund. You need to know how much to save each month and how long it will take.
Trying to get out of debt
Credit cards, student loans, car payments. You want a payoff timeline and a strategy that actually makes sense for your budget.
Curious but overwhelmed
You've heard about investing, retirement accounts, and compound interest but it feels like a foreign language. Start here.
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Security & trust
How we handle your information
We take a minimal approach to data. Here's what that looks like in practice.
No bank account linking. You enter only the numbers you choose to share.
Hosted on Google Cloud with encryption at rest and in transit.
We do not sell your personal information. Full stop.
You can request deletion of your account and data at any time.